A futuristic view on ways of working.


Feb 19, 2020

Having started my career at New Zealand Media and Entertainment, I've spent the last 16 years working in Advertising and Events, currently as Creative Services Manager at Wonder.

People, systems, process and order are what makes me happy and, having worked in some of London's leading agencies, I have my eye on trends across the industry. Here are my top five futurist predictions for the ways that working together will shift over the next few years.

1. Bring your life to work and work to life.

Recently I’ve observed that the rules around life and work are blending. Workplaces are becoming more and more homely and remote working more realistic for all role types – even mine! This would have been unheard of only a few years ago. Bring your dog to work, fully stocked kitchens, relaxed spaces for meetings and communal team working. Wonder are forward thinking and progressive in their approach introducing a raft of new modern working styles including increased working from home and flexibility around family.

2. De-urbanisation.

This is a long range forecast (really engaging with my futurist side here!) but I predict companies will retain office spaces within co-working locations, for meetings and team catch-ups, but largely we’ll work remotely, with hubs in key spots. Technology for remote working is getting better and better and, if for the environment alone, missing out on all of that travel can only be a good thing.

3. Modernising communication.

At Wonder we are already using project channels and pings – we’re not reliant solely on email as a mode of communication both internally and externally. Keeping all comms logged sensibly means everyone can keep up to speed without having to weedle through long email chains.

4. Connecting via play.

Work culture will evolve from the way we play – meeting in person less and less means a shift towards away days, team building and fun, to bond us even if we don't see each other daily. Play is high on the agenda here every day at Wonder – and being the owners of experience means a lot of innovative fun!

5. Work anywhere, live anywhere.

Time-zones can be a blessing and a curse – it’s hard to communicate during the day with that designer based in Adelaide, but really handy to get another whole day of design in whilst you sleep. However, the modernisation of comms mentioned above will increase productivity and our ability to work across multiple continents. Here at Wonder, we launched our new office in Amsterdam last year and we’re firm supporters of the global office.