+ Google for Education

Touring the Ecosystem in schools across Europe.

Venue

11+ Schools

Location

Across the UK and Europe

Event Type

Interactive Touring Roadshow

Google asked us to create a suite of assets to be toured in assembly halls and playgrounds across Europe as part of their Education Roadshow.

After receiving the brief, we saw an opportunity to elevate the tour to a new level, upping the ante to fully immerse the schools in Google’s world.

We created a high-energy environment by designing a fully customised classroom within a standalone and transportable dome. Using an interactive mix of storytelling and product demonstration, we championed schools and showcased the brand in a fun, engaging and uniquely Google way.

  • 1,750+ teachers and students
  • 31% conversion rate
  • 11+ schools across UK and Europe

Outcome 1

The tour was so successful that Google asked us to roll it out across more European territories

Outcome 2

The dome featured areas showcasing Android, Chromebook and tablet devices, as well as Google Cardboard virtual reality viewers.

Each build has been creative, on-brand, and serves the commercial purpose well. Wonder consistently and brilliantly execute events.

Kate Howell
Product Marketing Manager, Education EMEA
Google

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