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Wonder Responsibility

Responsibility at Wonder

We lead with responsibility and adopt considered, conscious-decision making as standard. 

We question the little things every day to constantly innovate and find the inch of improvement that adds up to something bigger. Through a work-in-progress mentality, we aim to improve the impact we have on our people, the wider landscape our work exists within and the planet we live on.

It has always been important to us to think and act responsibly. Everyone at Wonder is committed to adopting considered and conscious decision-making when creating campaigns on behalf of our clients.

Our work-in-progress mentality means that we aim to improve the impact we have on our people, the wider cultural landscape our work exists within, and the planet we live on. Always questioning the little things to constantly innovate and find the inch of improvement that adds up to something bigger.

  • Connect with, enable and champion individuals, from all walks of life.

    Our people are our greatest asset. We are committed to creating a workplace where everyone feels seen, heard and supported - creating space that champions diverse talent, fosters personal growth, encourages fresh perspectives and values well-being and transparency. 

  • Create inspiring, representative and considered work.

    We are committed to making our work more inclusive, accessible and truly representative - shaping decisions from qualification and proposals through to production and reconciliation. We work to harness the power of our influence to drive collaborative, collective behaviour change on an individual, business and industry level.

  • Challenge the status-quo to help make more informed decisions as standard.

    As an industry of creative problem solvers, we need to work collectively to find ways to minimise the negative impact our work has on the planet. We publicly support a 1.5oC future aligning our targets to reach Net Zero emissions by 2050 at the latest across our entire business operations and client projects globally.

( Our people pillar actions )

  • Progression + Talent

  • Belonging + Inclusion

  • Transparency + Clarity

( Our practice pillar actions )

  • Representation + Disclosure

  • Creation + Integrity

  • Empowerment + Community

( Our planet pillar actions )

  • Measurement + Reporting

  • Design + Procurement

  • Collaboration + Leadership

Our evolution from sustainability to our responsibility strategy and mission reflects our belief that sustainability goes beyond environmental efforts and the often restrictive, abstract connotations it so often brings. 

This belief and mission underpins all aspects of our business and ensures we aren’t reverting to the status-quo or easiest decision. Instead providing a framework to focus on opportunities that unlock solutions and reduce our environmental footprint, whilst amplifying our positive impact on broader social possibilities.

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