Asana Work Innovation Summit
Thinking globally, activating locally
Venue
Magazine London
Location
London, United Kingdom
Event Type
Conference + Exhibition
The Asana Work Innovation Summit is a global series of events that brings together leaders and experts in work management to dive into the new era of work in the age of AI. Attendees hear about the latest announcements on the product roadmap, delve into thought-provoking sessions on the future of AI and learn how to maximise their Asana platform experience.
( Challenge )
Think global, act local
Asana needed to create a global multi-track programme that could be adapted into locally tailored experiences, designed to showcase their products and services while inspiring meaningful change. The programme aimed to engage individuals curious about the future of work and motivated to drive their organisations forward.
( Strategic spark )
People powered AI
Work is fundamentally people-first, with AI enhancing how we operate, communicate, and drive success on a global scale. Our strategy focused on highlighting the products and innovations that are powering the people shaping the future of work.
( Solution )
Where leaders connect
The one-day experience was packed with engaging activities. Attendees had the chance to explore product demos, connect with partners, hear customer success stories, and network with one another.
From the main keynote to two breakout stages, inspiring content flowed seamlessly throughout the day. For the C-suite, our executive lounge offered a VIP experience, fostering peer-to-peer connections and providing an exclusive opportunity to meet British Olympic medalist Laura Kenny.
The day concluded with curated dinner programmes, enabling Asana to deepen relationships with key clients, partners and prospects.
