Google Marketing Live
Defining and refining a new era of advertising
Venue
The Convention Centre Dublin
Location
Dublin, Ireland
Event Type
Conference + Exhibition
Google Marketing Live (GML) had traditionally been a single global event in San Francisco.
However, in a strategic shift in 2022, Google reshaped the event format into 12 regional experiences. This approach has allowed Google to share its latest product innovations, connect with industry leaders and demonstrate how clients and agencies can harness the power of Google AI in a more localised and personalised setting.
( Challenge )
Building on brilliance
( Strategic spark )
Turning inspiration to application
( Solution )
People-Powered AI
( Results )
100% target audience reached
13,500 digital viewers
30 product announcements
66 roundtables
6 bespoke product demos
5 dynamic stage sets
The biggest Google Marketing Live EMEA yet
“I don't think there are enough words to express the gargantuan thanks I have - echoed, I know, by the rest of my team - for the time, dedication, effort, patience and a whole host of praise-singing adjectives associated with what we've just achieved. Thanks so much, I've had nothing but positive and enthusiastic feedback from across the board.”
( Events Lead, Google EMEA )